Unlock Remarkable ROI (Think: $6.93 for Every $1 Spent) with Domo 

Data is a decision-maker’s most powerful tool—but only if it’s used well. Domo’s AI and data products platform is doing just that for businesses across industries, offering the clarity and tools needed to unlock real results.   

Here’s what we learned from a February 2025 analysis from Nucleus Research: Companies using Domo saw a financial return of $6.93 for every dollar spent, with an impressive average ROI of 536 percent and a typical payback period of under nine months. Our platform redefines what’s possible for organizations looking to run smarter, faster, and more profitably in a data-driven world.  

Driving efficiency and delivering results  

Organizations adopting Domo’s platform consistently report major gains in three key areas—operational productivity, cost management, and revenue growth.  

Boosting team productivity where it matters most  

By automating routine tasks like reporting and reconciliation, Domo frees up valuable hours for employees to focus on efforts that drive growth and innovation. Teams are seeing, on average, a 35 percent increase in efficiency, saving thousands of hours annually that can be redirected toward progress on high-value projects. With intuitive dashboards that update in real time, decision-makers are also speeding up response times and improving output across the board.  

Reducing unnecessary tech spending  

Many organizations are stuck using outdated, siloed systems that carry hidden costs—licensing fees, maintenance, and overlapping tools with limited functionality. Domo solves this by consolidating analytics and data management within a single platform. On average, companies are cutting technology costs by 20 percent.

Leveraging insights to grow revenue  

With Domo, data insights move quickly from abstract numbers to actionable strategies. Businesses report an average revenue increase of 15 percent, informed by smarter decisions and strategies. Improved marketing segmentation, optimized inventory management, and sharper customer targeting are just some of the ways Domo transforms day-to-day operations into direct, measurable growth. 

Advanced analytics that empower every team  

What makes Domo more than just another analytics platform? It’s our capability to combine powerful tools with accessibility for users across technical skill levels.  

Automating AI workflows  

Businesses can harness machine learning without complex setups or advanced technical skills, thanks to Domo’s integration with Amazon SageMaker Autopilot. This means building and refining predictive models is faster and simpler, making AI-driven strategies accessible across teams.  

Flexible tools for data experts  

For more technical users, the platform’s compatibility with Jupyter Workspaces enables seamless development and deployment of machine learning models using R and Python. This flexibility allows data scientists to uncover deeper insights and deliver innovative solutions tailored precisely to unique challenges.  

Visualization that everyone can use  

Easy-to-understand visual tools ensure key insights are shared across the organization. With access to over 150 types of charts and thousands of custom mapping options, Domo makes data clear and actionable, driving alignment across all teams—no matter their department or role.  

Real business transformations  

The impact of Domo’s platform goes far beyond the numbers. Customers from varying industries share stories of transformational change, from simplifying operations to unlocking substantial new revenue streams.  

Nucleus Research noted one global manufacturer that reported a 40 percent productivity boost across its workforce, while cutting the time spent on reporting by two-thirds. Another company experienced a staggering return of 1,670 percent in just one year of using Domo—an example of the platform’s ability to deliver exponential gains in short timeframes.  

A powerful example comes from a furniture manufacturer that worked with Domo to accelerate its business evolution. Insights gained using the platform allowed the firm to increase revenue by 25 times over five years. That’s the kind of transformation that not only generates immediate impact but also lays the foundation for sustained future resilience.  

A platform that’s built to deliver  

The numbers are undeniable. With an average return of $6.93 per dollar spent and results like 35 percent productivity gains and 15 percent revenue increases, Domo is proving it’s much more than just another analytics solution—it’s a strategic advantage for businesses determined to lead.  

For organizations ready to use their data in smarter ways, Domo turns potential into measurable impact. It provides not just clarity, but confidence—and that’s a return worth investing in. 

Download the report here.